Digital Media Manager

Position: Digital Media Manager

Reports To: Marketing Director

Pay Rate: Salary

Company Overview

Nivea Hospitality is a third-party management and development partner of hotels and resorts. In addition, Nivea owns the contemporary and sophisticated Wallhouse Hotel brand. With the opening of our flagship property in June, 2013, we began a quest “To lead a collection of flourishing hotels.” - That’s our vision.

Summary of Position

Nivea Hospitality is seeking a full-time Digital Media Manager to manage various social media accounts for each property by creating and curating all published content. The Digital Media Manager will also be in charge of each property’s third-party review sites, booking sites, and OTA (online travel reconciliation) sites. Other duties will include things such as email marketing, website updating, and monitoring analytics from campaigns.


  • Degree in Social Media, Marketing, Digital Media, Mass Communications, Advertising or relevant field
  • Very familiar with Facebook for business and paid ads
  • Able to use Squarespace
  • Social media savvy
  • Proficient in Google Suite (Docs, Sheets, Slides)
  • Proficient with Microsoft Office (Excel, PowerPoint, Word)
  • Experience using related online tools such as Hootsuite, Sprout Social, Squarespace, Constant Contact, MailChimp, etc.
  • Excellent communication skills, both written and verbal
  • An ability to multitask and perform under tight deadlines
  • Organized
  • Self-motivated, ability to work independently and as part of a team
  • Ability to work in a fast-paced environment with multiple priorities
  • Creative thinker who likes to come up with new ideas
  • Search Engine Optimization (SEO) and Pay per Click (PPC) experience a plus
  • Some experience with Adobe Creative Cloud (Photoshop, InDesign, Illustrator etc.)
  • Detail oriented
  • Avid team player
  • Positive and personable attitude
  • Photography and videography skills
  • Willing to travel


  • Build and manage social media profiles and presence for each property while maintaining brand consistency across all platforms
  • Produce daily content on social media channels for all hotels. Engage with social media followers by consistently monitoring all channels including but not limited to: Facebook, Twitter, LinkedIn, Google Business, Pinterest etc.
  • Manage all engagement and customer service across the hotels social media accounts
  • Produce high-quality photos and video of hotel atmosphere, attractions, food, properties, guests, staff etc. for social media
  • Monitor all hotel review sites and responds to all reviews and questions (Trip Advisor, Google Business, Facebook, Yelp,, etc.)
  • OTA reconciliation (online travel agents). Monitors the OTA distribution channels and maintains an extensive understanding of channel operations, sales practices and processes
  • Promote content through paid search and social campaigns
  • Monitor analytics
  • Create a regular social media publishing schedule
  • Run Google AdWords campaigns and social media ads
  • Enhance web presence and increase guest loyalty for each property
  • Update Squarespace websites
  • Send out 2 monthly emails for independent properties using Constant Contact
  • Support key digital marketing activities to drive lead generation, direct response and sales impact (SEO/SEM, PPC, online advertising, email, mobile, social marketing, etc.)
  • Thorough understanding of the social media environment and its evolving shape. Awareness of latest tools, platforms and best practices. Implementation of new social media accounts for the hotels
  • Remain well-informed of the property's current news and events as well as market/industry news and events that may have an impact on the property
  • Create, curate, and manage all published content (images, video and written)
  • Help filter Indeed candidates
  • Set up Google Alerts to monitor all properties
  • Create, write, publish, and promote blog content
  • Any other duties assigned by supervisor